Paid Shopping Strategy Improves Plan Pacing by 25% and ROAS by 28%

By implementing a performance-based product bucketing strategy, our paid search team increased Return on Ad Spend (ROAS) 28%, improving overall performance for our client.

B2C, Paid SearchAntonella P.September 3, 2024b2c, paid shopping, paid media, paid search

Mastering the Marketplace: A CPG Success Story

Learn how Eyeful Media is helping Partake Foods grow its business through retail media networks & Instacart.

Marketplaces, B2C, Digital MarketingAntonella P.November 10, 2023b2c, marketplaces, paid media, cpg

Google Ads Strategy Increases Revenue for Leading Restaurant Chain

Eyeful Media's Paid Search Strategy leads to a 47% increase in Google Ads revenue, with only a 7% increase in ad spend.

B2C, Digital Marketing, Paid SearchAntonella P.May 10, 2023b2c, paid media, paid search, food & beverage

Skincare Client Seeks Understanding and SEO Turnaround

Our client saw a significant drop in organic traffic that greatly impacted revenue. They needed insight into the problem and an SEO strategy to correct it.

B2C, Digital Marketing, SEO, Paid SocialAntonella P.October 18, 2022

B2C Paid Search and Shopping Case Study

Eyeful Media helps Client scale average weekly spend by 118% and ROAS by 15% through Paid Search and Shopping strategy and management

B2C, Paid Search, Digital MarketingAntonella P.August 13, 2022

CPG Marketplace Ads Management Case Study

Eyeful Media manages a Paid Media Marketplace campaign that has increased sales and outperformed industry ROAS benchmarks by 35%.

Digital Marketing, B2C, MarketplacesAntonella P.August 13, 2022

CPG Client Seeks New Learnings and Finds Them

Eyeful deploys rapid-fire testing plan across 4 ad platforms to drive in-store sales and 3 ad platforms to generate online sales while testing 7 media mixes across the 7 regions

B2C, Digital Marketing, Marketplaces, Paid Search, Paid SocialAntonella P.August 12, 2022