Ecommerce Consulting Firm & Digital Marketing Experts


Our eCommerce consultants & digital marketers partner with you to achieve your digital marketing, eCommerce and omnichannel objectives. From developing holistic eCommerce strategies to helping you with copywriting, no project is too large or small.



Our goal is to help you uncover the pragmatic things that help grow your business. We're not in love with shiny objects, instead we believe in data-driven decision making and media buying. Our work is designed to help grow your top and bottom line, not to help us build a flashy portfolio.

All of our services are one time projects or month-to-month. We don’t lock you into contracts - we want you to work with us because we’re adding value, not because you’re stuck.



Eyeful Media offers eCommerce consulting and digital marketing services to large and small B2C and B2B businesses, with services including:

Assessments to uncover opportunities to improve conversion, optimize marketing efficiency, and find new marketing channels or tactics

Digital marketing strategy, media buying & execution

SEO audits, optimization, copywriting and content strategy

3rd party technology & ad agency selection

Development of eCommerce organization structures and support in hiring an internal team

Creation of analytics dashboards using Google Data Studio

Are you Struggling with eCommerce or digital marketing?


Has it been difficult to scale your online business?

Is it tough to find profitable marketing channels?

Do you need to switch to a new platform?


Are you trying to figure out who to hire next? Or do you want help vetting candidates?

Do you wonder if your ad agency is doing a good job?

Is it time to update or overhaul your website?


don’t just take our word for it


“Antonella’s ability to provide transparent and clear direction gave us confidence in her direction. Along with a strong ROI!”

Jason Needleman
Peacock Alley CEO


“She has an analyst's logical mind for results and a marketer's heart to spot potential emotional connections.”

Andrea Pearson
CMO at DispatchHealth


“Antonella and the Eyeful team were able to come in and succinctly distill our broad range of challenges and opportunities down to an actionable plan in a short period of time.

Josh Hix
Plated CEO and Co-Founder


consulting services we offer


eCommerce and Digital Strategy


Digital Marketing Strategy


Website Optimization (CRO)


Copywriting & SEO Content Strategy

Advertising campaign management

Ad Campaign Management


Website Migration Support

the types of companies we can help

While we have worked on eCommerce and digital marketing for some of the biggest brands and companies out there (multi-billion dollar businesses), our focus now is on helping companies ranging from startup to about $250 million.  The companies that we love and love us back are eager to make changes, have at least one person ready to implement our recommendations, and have a strong level of executive support.  Does that sound like you? If so, so please contact us if you'd like to learn more.

We're not usually name droppers, and you won't find us on speaking circuits (we prefer to be at our keyboards doing work versus schmoozing), but you'll recognize some of the folks we've worked with -- Baked by Melissa, Peacock Alley, Plated, Certona, and others.  You can check our marketing & ecommerce management experience for more details.


What makes Eyeful Media different?

We have been in digital since 1996 and bring 22-years of in-house digital experience to the table from companies such as ProFlowers, Guitar Center, JCPenney & Fossil.  Our team doesn’t come from consulting firms or agencies - we are hands-on experts who have held leadership roles, working our way up from the ground up. We also operate our own websites so that we have testing grounds for new technology and tactics.

We're a bit different from other eCommerce agencies and business consulting firms in that we assemble the perfect team for your specific needs - this keeps our overhead low and ensures you never end up working with the “B” team.  We see ourselves as an extension of your team and act that way. You'll never hear us refer to ourselves as digital marketing ninjas, digital marketing unicorns, or anything silly like that… instead, our goal is that you just think of us as your colleague.