Our eCommerce & Marketing Experience

We bring more than 20 years of operational experience, differentiating us from those who have spent their time as consultants, but never led an in-house team or department.  Today, we use that big company experience to help both small and large businesses grow.

 

We can help whether you are:

  • Large or small
  • Public, private or private equity
  • Global or domestic
  • Pureplay or omnichannel
  • Live or thinking about launching
  • Growing or in a turn-around situation
 

featured Client Experience

 

SEO strategy for a forthcoming a platform migration, and on-going ecommerce & digital marketing support across channels

Digital marketing Discovery & assessment to uncover untapped marketing channels and optimization opportunities

eCommerce Discovery assessment and replatforming support from Magento to Shopify, plus execution of select digital marketing channels

Paid search strategy for international ecommerce in a fragmented marketplace

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Website & paid search assessment to support a repositioning of their business model

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SEO copywriting for product descriptions for a forthcoming website revamp

 

Confidential Client in the Health & Wellness Space

 

SEO content Discovery to identify new pockets of content development vis a vis their competitive set


corporate in-house experience

 

Leadership over online and offline marketing including paid search, SEO, affiliates, radio, TV, print and more.

Leadership over acquisition marketing including digital and traditional channels after acquisition

Leadership over online customer experience and digital marketing.

Leadership of GuitarCenter.com

Leadership of the MusiciansFriend.com business unit

Global eCommerce experience including a replatforming (Websphere + Adobe CMS) and redesign